True innovation is coming. We're launching a game-changing new e-bike on April the 12th. Sign up to be the first to know.

guaranteed carefree riding

We have, like many others, great concerns about how we deal with the earth and its natural resources. That a bicycle ends its life on the dump after five years of use - the quality standard in the current bicycle industry - is a shame. A bicycle is not a disposable product! We prove it.